Portfolio

Target Marketing Case

Project Outline The charge from Target was to deliver recommendations for improving the relationship between Target’s retail stores and online website. In addition, shopping behaviors of the cross-channel consumer were

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healthetreatmentslider

Social Media Development at Healthetreatment

Healthetreatment.com is a start-up health website that allows users to share their symptoms and treatments for long-term diseases. I became involved in the project as a social media intern after

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cpa_indoorangle

Center for Performing Arts Redesign Prototype

Tasked with redesigning the Center for Performing Arts lobby, I chose to incorporate an interactive display which represents all of the departments within the building. My prototype was chosen as

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puppychow_prototype

Puppy Chow Extended Marketing Research Project

Planned and implemented a marketing research project for a Chex line exetension, Puppy Chow. Performed all stages of marketing research including qualitative analysis (literary review, focus group, in-depth interviews), survey

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